Creativity, Inc. Book Summary (PDF) by Ed Catmull with Amy Wallace

Ready to learn the most important takeaways from Creativity, Inc. in less than two minutes? Keep reading!

Why This Book Matters:

Creativity Inc. underlines the importance of the people and their ideas within a team to create the most success.

The Big Takeaways:

  1. Having power structures within a company prevents honest critique for the company.
    1. If If workers feel like others have more power, they are less likely to express their opinions concerning the company.
  2. When people are scared of failing, they will never achieve change.
    1. People are scared of things changing because they are scared of not being able to learn something new adequately.
  3. Higher-ups must not look at themselves as perfect and always consider the opinions of their workers.
    1. Instead of automatically shutting down what others have to say because it does not match your opinion, open yourself up to the possibility that what you believe isn’t the only way of looking at things.
  4. Your workers will perform better if they feel like they are aiding in mutual success.
    1. Even abstract goals can lead employees to strive for perfection.
  5. Individuals are the most important factor for any team.
    1. It isn’t the ideas or the strategies that will make a good team, it is the people.

Want To Keep Reading?

  1. Read A Longer Form Summary on Blinkist
  2. Buy The Book on Amazon
  3. Listen To The Audiobook

Watch A Video Summary:

Additional Video From The Author:

image_pdf

Subscribe To Our Weekly Newsletter

Get new summaries and book deals in your inbox!
Cam Woodsum
I started Two Minute Books to help people improve their lives and their businesses or careers. My work has been featured by the New York Times, the Wall Street Journal, and the U.S. & U.K. Governments. You can read my writing about digital nomading & life improvement at FreedomIsEverything.com.